The Masters of Foxhounds Association of North America (MFHA) is the governing body for organized mounted hunting with hounds across the United States and Canada. As a long-established equestrian association, MFHA needed a web presence that honored its legacy while supporting the day-to-day needs of members, hunts, and the wider sporting community.
MFHA’s previous website suffered from inconsistent design, a confusing structure, and a difficult backend that made routine content updates cumbersome for staff. The organization needed to modernize functionality and member communication without alienating long-time users who were already familiar with the existing layout and brand.
The project strategy centered on a “respect and modernization” approach: retain recognizable visual cues while rebuilding the underlying experience for clarity, speed, and accessibility. Navigation, content structure, and templates were evaluated through the lens of member experience, public education, and long-term maintainability for the MFHA team.
Advanced Custom Blog & Document Library
Key functional upgrades included an advanced custom blog, custom fields, and a robust document library tailored to MFHA’s educational materials, policies, and resources. These enhancements make it easier to publish structured content, organize documents, and surface relevant information for hunts, members, and the public.
Advanced Custom Blog, Custom Fields, Document Library, Mega Menu
The new design preserved MFHA’s core visual identity while refining typography, spacing, and layouts to create a more cohesive, minimalist aesthetic. The site was migrated to a more user-friendly builder with a mobile-first foundation, streamlined navigation, and improved page consistency, resulting in a smoother experience across devices and easier in-house content management.
Rave Review
MFHA now has a modern, responsive website that better reflects its role in the equestrian and foxhunting world and supports clearer communication with both members and the public. The upgraded backend and structured content tools reduce friction for staff, while the cleaner design and intuitive navigation improve discoverability of resources and help the organization present a more professional, trustworthy online presence.
This project shows how a legacy membership association can modernize its digital presence without sacrificing continuity for long-standing users. By combining a familiar visual language with improved usability, structured content, and mobile responsiveness, MFHA’s site now provides a sustainable foundation for future growth, outreach, and member engagement.
If you have questions about our custom website design services, we’ve got answers! Feel free to get in touch if you can’t find what you’re looking for, our web design team is happy to help.
How long does it take to build a custom website?
Building a custom website usually takes about 12-16 weeks, depending on the project scope and complexity. This includes time for planning, design, development, revisions, and testing to make sure everything is just right.
Will my website be mobile-friendly?
Absolutely! We design all our websites to be fully responsive, meaning they look and work great on all devices, including smartphones and tablets. This way, your visitors get a seamless experience no matter how they access your site.
Can you help improve my website's SEO?
Yes, we provide comprehensive on-page SEO services as part of our web design package. We optimize your site’s content, structure, and technical aspects to improve its visibility on search engines. Our goal is to help you rank higher and attract more organic traffic, driving more business your way.
What ongoing support do you offer after the website is launched?
Our Website Care Plan includes regular maintenance, security updates, backups, and performance monitoring. We're always here to help with any issues or updates you need, ensuring your website stays secure, updated, and high-performing.
What is my involvement in the process?
We believe in collaboration! While we handle all the heavy lifting—design, development, and technical stuff—we’ll need your input along the way. Your feedback on design drafts, providing content, and sharing your vision helps us create a website that truly represents your brand. Working together ensures the final product is something you’ll love and that perfectly meets your needs.
